SAV EXPLORE
Your personal guide to discovering Savannah! Designed exclusively for SCAD students, SavExplore bridges the gap between campus life and the vibrant opportunities waiting just beyond.
TEAM MEMBERS
Ananya Jaju, Aayushi Jain, Sanjana Pawar, Saumya Shah
Location :
Year :
Savannah, GA
Role :
2023
Process Book
Design Strategist
Idea of providing SCAD students with a comprehensive platform to explore and engage with the recreational opportunities available in Savannah
Conceptual Center
Recreational Activities
SCAD Student
Design Research
1
Market Analysis
2
Prototyping & User Feedback
3
Process
Design Research
25+ Interviews & Great Findings
Design Research
77%
72%
70%
47%
To ensure SavExplore effectively meets the needs of SCAD students, we conducted extensive primary research through surveys and direct user feedback. This research provided valuable insights into student behavior, preferences, and challenges when exploring Savannah.
Survey Methodology
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Conducted structured surveys with 40+ SCAD students.
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Used Google Forms and in-person questionnaires.
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Focused on understanding spending habits, activity preferences, transportation choices, and event discovery methods.
Spend $0-50 per outing
Rely on word of mouth
Use SCAD busses as primary transport
Are moderately satisfied
Market Study
To position SavExplore effectively, we conducted a competitive analysis of existing event discovery platforms. Key insights highlight gaps that our platform addresses for SCAD students.
Connect Savannah : A city tourism site focused on visitors, not students.
Visit Savannah : Covers local events but lacks student discounts & personalization.
Introducing
Target Audience
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ERAF Map
Key Features
SavExplore is the all-in-one app that transforms how SCAD students engage with Savannah
Community Engagement
Connect with fellow SCAD students, share experiences, give ratings and reviews, and even organize group outings.
Event Calendar
Stay updated with a curated calendar of events, including concerts, festivals, art shows, and more.
Photo Dropbox
Easily store and organize photos of your visited destinations with our intuitive photo dropbox feature.
Activity Finder
Easily discover activities based on interests, from outdoor adventures to cultural experiences.
Local Discounts
Unlock exclusive discounts and deals at restaurants, cafes, and entertainment venues around Savannah.
Before SavExplore
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Relying on fragmented sources like posters, social media, and emails.
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Tedious manual registrations and updates.
After SavExplore
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Discover personalized events and activities.
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Book events with a single click.
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Unlock discounts and explore exclusive offers.
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Seamlessly plan outings with friends via the app.
The Need
SCAD students often miss out on recreational opportunities due to the lack of a centralized platform. Existing solutions fail to cater specifically to their needs, such as affordability, personalization, and community engagement.
1
No centralized platform for students.
Lack of tailored recommendations for SCAD students.
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Lack of tailored recommendations for SCAD students.
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